The 10 most expensive football player brands, as of 2022

Football is a game of passion. A game that brings multitudes together to celebrate iconic moments with love. Although there are many opportunities in football, the least mentioned are more than the most mentioned. Needless to say how expensive players’ contracts are and how lucrative their salaries are in this list; we shift our gaze to the most overlooked part of the game. A piece that is very important to football players and designer brands alone. In this article, we bring you the Top 10 most expensive soccer cleat deals in the world. Grab some snacks while you enjoy this insightful piece!


ten Mohamed Salah x Adidas deal (£2.5m)

A photo of the Mohamed Salah x Adidas boots
Via Wikimedia Commons

Mohamed Salah who is a Liverpool player has one of the most expensive football boots in the world. His deal was struck with Adidas due to his popularity in the Middle East and Africa. This deal is worth £2.5m a year and as part of his deal his favorite football boot is the Adidas X18 boot, it’s also possible his deal will cut across other Adidas products as well as it has been seen rocking their clothes and sneakers.

9 Marco Verratti x Puma deal (£2.5m)

A photo of the Marco Verratti x Puma boots
Via Wikimedia Commons

After his contract with Puma expired in 2016, the Italian midfielder landed a lucrative football boot deal with Nike, earning him an additional £2.5million a year, making a total of 25 million for the 10-year contract. As part of his contract, one of the best Italian midfielders in the world now wears Nike’s Hyper Venom Phantom III boots. His deal also covers other Nike products, as he was spotted rocking their clothes and sneakers.

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8 Paul Pogba x Adidas deal (£3.1m)

A photo of the Paul Pogba x Adidas shoes
Via Wikimedia Commons

Paul Pogba is one of Adidas’ special ambassadors as he was able to secure a 10-year contract worth £31m, or £3.1m a year. The Juventus midfielder has been seen in several TV adverts and posters as part of his deal with Adidas. His favorite Adidas soccer shoe is the Adidas Predator shoe.

seven Antoine Griezmann x Puma deal (£3.5m)

Antoine Griezmann x Puma boots
Via Wikimedia Commons

Antoine Griezmann’s football boot deal with Puma is one of the biggest football boot deals in the world. His 10-year contract is worth £35m, or £3.5m a year. Antoine Griezmann has spent almost 20 years with Puma as he first had a 10-year deal which ran out in 2015 and signed another 10-year deal right after. At the end of his first 10-year contract, he was celebrated with the release of a special limited-edition Future 4.1 NetFit Grizi boot.

6 Gareth Bale x Adidas deal (£4m)

Gareth Bale x Adidas Shoes
Via Wikimedia Commons

Gareth Bale was once one of the greatest players in the world, since the age of 16 he had a contract with Adidas. He only renegotiated over time. His contract is worth a total of £60m with an annual salary of £4m. His favorite football boots are the Adidas F50 AdiZero and Adidas X Ghosted boots, and his endorsement covers other Adidas products as well.

5 Mario Balotelli x Puma deal (£5m)

Mario Balotelli x Puma Boot
Via Wikimedia Commons

Mario Balotelli first had a deal with Nike, when his Nike deal expired in 2013 Puma offered him a juicier deal of £5m a year, £50m for 10 years, this who conquered it. This deal came at the peak of Mario Balotelli’s career and popularity. His favorite Puma football boot is the Puma Ultra 1.1 edition, exhaustion wants it not to be as marketable as it used to be, so a renewal of his contract might not be possible in 2024.

4 Kylian Mbappe x Nike deal (£14m)

Kylian Mbappé x Nike Boots
Via Wikimedia Commons

As one of the best and fastest footballers in the world, it’s no surprise that Kylian Mbappe makes it onto this list. He was initially caught up in a long bidding war between Adidas and Nike, but in 2019 he went to Nike with a whopping £14m a year and a total of £140m sterling for 10 years. His favorite Nike football boots are the Nike Mercurial Superfly VII Elite MDS 003 football boots and he has been seen wearing several other Nike products.

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3 Christiano Ronaldo x Nike deal (£15m)

Christiano Ronaldo x Nike Shoes
Via Wikimedia Commons

One of the most valuable players on the planet would certainly make this list, and not only that, Christiano Ronaldo secured himself a £780million lifetime contract with Nike in 2016. It made him the third athlete to be offered a lifetime contract with Nike. alongside LeBron James and Michael Jordan. CR7’s deal is worth £15million a year, having worn over 90 Nike football boots, his current favorite is the Mercurial Superfly VII Elite CR100 edition.

2 Lionel Messi x Adidas deal (£18m)

Lionel Messi x Adidas offer
Via Wikimedia Commons

Lionel Messi, often referred to as one of the greatest footballers of all time and a seven-time Ballon d’Or winner, gets an £18m-a-year deal from Adidas, like CR7 he also signed secured a huge lifetime deal with Adidas worth £1billion, making him the second billionaire to earn endorsements after CR7. He is also the first footballer to own an Adidas footwear sub-brand called Adidas Messi and his favorite Adidas football boots are the Adidas X Speedflow boots and the Adidas Nemeziz Messi 19.1 ‘Copa’ edition.

1 Neymar x Puma deal (£23m)

Neymar x Puma offer
Via Wikimedia Commons

Neymar, ahead of Lionel Messi and Christiano Ronaldo, holds the largest and most expensive individual sponsorship deal in football history. His contract with Puma is double what he received at Nike during his 11-year contract with the brand that has been behind him since he was 13 years old. Although the length of his contract with Puma is unknown, the 28-year-old star earns a whopping £23million a year and his favorite Puma football boot is the Jogo Prismatico Mercurial Vapor 13 boot.

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Sources: Football Orbit, Total Sportal and All Football.

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